Thalia.de

In weniger als einer Minute mit dem Lesen beginnen. Sie haben noch keinen tolino?

Pre-Suasion

A Revolutionary Way to Influence and Persuade

When it comes to persuasion, success can begin before you say a word.

In his global bestseller Influence, Professor Robert Cialdini transformed the way we think about the craft of persuasion. Now he offers revelatory new insights into the art of winning people over: it isn’t just what we say or how we say it that counts, but also what goes on in the moments before we speak.

This is the world of ‘pre-suasion’, where subtle turns of phrase, seemingly insignificant visual cues, and apparently unimportant details of location can prime people to say ‘yes’ even before they are asked. It’s a world where the cautious blurt out personal information if asked a particular initial question, where on-line purchases are influenced by unrelated background images, and where exam results are affected by the layout of the classroom. And as Cialdini reveals, it’s a world you can master. If you understand the tools of pre-suasion, you will better placed to win a debate, get support for an idea or cause, promote a campaign - even persuade yourself to do something you find difficult.

Drawing on the latest research, and packed with fascinating case studies, Pre-Suasion is both a rigorous work of cutting-edge scholarship and a compelling account of the strange workings of the human mind. It’s also a supremely practical guide to enhancing your powers of influence.

NEW YORK TIMES BESTSELLER
WALL STREET JOURNAL BESTSELLER
INC. 'BEST SALES AND MARKETING BOOK OF 2016'
A FINANCIAL TIMES 'BEST BOOK OF 2016'

Rezension
"A fascinating, fluent and original book from one of the giants of behavioural science."
… weiterlesen
Beschreibung

Produktdetails


Format ePUB i
Kopierschutz kopiergeschützt i
Seitenzahl 432, (Printausgabe)
Erscheinungsdatum 08.09.2016
Sprache Englisch
EAN 9781473519343
Verlag Random House UK
Verkaufsrang 20.040
eBook
12,99
inkl. gesetzl. MwSt.
Sofort per Download lieferbar
In der Cloud verfügbar
Per E-Mail verschenken i

Andere Kunden interessierten sich auch für

  • 45122828
    Pre-Suasion
    von Robert Cialdini
    eBook
    30,99
  • 47060023
    Die Magd des Gutsherrn
    von Elisabeth Büchle
    eBook
    8,99
  • 47839736
    Pre-Suasion
    von Robert Cialdini
    eBook
    25,99
  • 52002341
    Lion: A Long Way Home
    von Saroo Brierley
    eBook
    8,49
  • 45357963
    Fantastic Beasts and Where to Find Them: The Original Screenplay
    von Joanne K. Rowling
    (9)
    eBook
    12,99
  • 44043204
    Hidden Figures
    von Margot Lee Shetterly
    eBook
    11,59
  • 42601755
    A Street Cat Named Bob
    von James Bowen
    eBook
    5,49
  • 41814853
    Sapiens
    von Yuval Noah Harari
    eBook
    9,07
  • 28114519
    Brave New World
    von Aldous Huxley
    eBook
    8,49
  • 45865308
    Homo Deus
    von Yuval Noah Harari
    eBook
    9,99
  • 46346896
    Tools of Titans
    von Timothy Ferriss
    eBook
    11,99
  • 28114267
    On Chesil Beach
    von Ian McEwan
    eBook
    4,99 bisher 6,99
  • 50257263
    History of Mr. President Donald Trumpf
    von Habiballa Ahmed
    eBook
    41,99
  • 44188797
    When Breath Becomes Air
    von Paul Kalanithi
    eBook
    8,49
  • 42605836
    The Vagina Monologues
    von Eve Ensler
    eBook
    6,99
  • 40190677
    Start With Why
    von Simon Sinek
    eBook
    9,49
  • 26688521
    Down Under
    von Bill Bryson
    eBook
    8,49
  • 40189975
    Thinking, Fast and Slow
    von Daniel Kahneman
    eBook
    9,49
  • 38739451
    Desert Flower
    von Cathleen Miller
    eBook
    10,89
  • 30809908
    Getting to Yes
    von William Ury
    eBook
    9,49

Kundenbewertungen


Es wurden noch keine Bewertungen geschrieben.

Wird oft zusammen gekauft

Pre-Suasion

Pre-Suasion

von Robert Cialdini

eBook
12,99
+
=
The small BIG

The small BIG

von Robert B. Cialdini

eBook
7,19
+
=

für

20,18

inkl. gesetzl. MwSt.

Alle kaufen