• Business English

Business English

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Inhalt und Details


Das Buch enthält einen umfangreichen Wortschatz, wichtige Phrasen und Textbausteine in britischem und amerikanischem Englisch. Besonders wertvoll sind die sprachlichen und interkulturellen Tipps und Knigge-Regeln für das korrekte Benehmen im englischsprachigen Kontext. So gelingt Ihr Business auch auf internationalem Parkett.

Inhalte:


  • E-Mails in English

  • Phone Calls in English

  • Presentations in English

  • Meetings in English

  • Negotiations in English

  • False Friends in Business English


 

  • Einband

    Taschenbuch

  • Seitenzahl

    473

  • Erscheinungsdatum

    22.06.2018

  • Sprache

    Deutsch

  • ISBN

    978-3-648-12133-7

  • Reihe Haufe Fachbuch

Beschreibung & Medien

Artikeldetails

  • Einband

    Taschenbuch

  • Seitenzahl

    473

  • Erscheinungsdatum

    22.06.2018

  • Sprache

    Deutsch

  • ISBN

    978-3-648-12133-7

  • Reihe Haufe Fachbuch
  • Verlag Haufe-Lexware
  • Maße (L/B/H)

    24,1/17,1/3 cm

  • Gewicht

    814 g

  • Auflage

    1. Auflage 2018

  • Verkaufsrang

    21651

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  • Artikelbild-0

  • Teil 1: E-mails in English

    An E-mail's Anatomy


    • Subject Lines That Work

    • Common Salutations and Openings

    • Ending an E-mail

    • Signatures and Disclaimers

    • E-mail Techniques: about CC and BCC


    A Reader-friendly Approach


    • When to Use E-mail and When Not?

    • Structuring the Information

    • Formal or Informal?

    • Netiquette Guidelines

    • How to Deal with Attachments


    Common Business Situations


    • Requesting Information or Favours

    • Hotel or Conference Enquiries

    • Giving Enquiries

    • Change of Address

    • Appointments

    • Invitations

    • Sending Agendas and Minutes

    • Refusing a Request

    • Complaints

    • Apologies

    • Congratulations and Season's Greetings

    • Thanks

    • Payments and Reminders

    • Making Offers

    • Delivery and Incoterms

    • Numbers and Currency Symbols


    Practical Reference


    • Useful Vocabulary and Key Terms

    • Abbreviations and Acronyms

    • E-mail Features


    Teil 2: Phone Calls in English

    Getting Started and Ending a Conversation


    • Calling according to plan

    • After the greeting

    • I beg your pardon?

    • Connecting people

    • Answering the phone

    • Ending a conversation


    Typical Situations and How To Deal with Them


    • Taking and leaving messages

    • Appointments

    • Telephone spelling

    • Taking down names and numbers

    • Electronic addresses

    • Answering machine and voice mail

    • Mobile telephones


    Special Situations


    • Conference calls

    • International trade

    • Sales and finances

    • Travel enquiries

    • A job interview by telephone


    Practical Reference


    • Intercultural communication

    • Pronunciation

    • Telecommunications terminology

    • Key terms: the company

    • Telephone sources on the Internet

    • Country codes and dialling codes for well-known cities


    Teil 3: Presentations in English

    Preparation


    • Developing an international viewpoint

    • Preparing yourself, the person

    • Putting yourself in your audience's shoes

    • Organising facilities

    • Your presentation structure

    • How to prepare good slides


    Greetings and introductions


    • What to say when you enter

    • Introducing your presentation well

    • Introduction components

    • Dealing with handouts

    • Taking care of technical problems


    Main section: skills and techniques


    • Using your voice well

    • Making transitions

    • Explaining slides and diagrammes

    • Business English terms

    • Dealing with questions

    • Handling interruptions and disturbances


    Ending your presentation


    • Making a good finish

    • Ending components

    • Saying goodbye


    Useful examples


    • Basic outline ‒ non-specific content

    • Product presentation


    Teil 4: Meetings in English

    Preparing a meeting


    • Inviting people to a meeting

    • Making meeting arrangements

    • Rescheduling, cancelling or confirming a meeting

    • Making the agenda

    • Hands-on organisation


    Arriving at the meeting


    • Arriving in reception

    • Introducing oneself and others

    • Small talk

    • Setting up the meeting room


    Conducting a meeting


    • Opening the meeting

    • Guiding the discussion

    • Bringing about a decision

    • Closing the meeting


    The meeting itself


    • Roles at a meeting

    • Active participation and asking for more informatio

    • Expressing agreement and disagreement

    • Making suggestions and having your say

    • Enquiring and resolving misunderstandings

    • Diplomacy and politeness

    • What to do in case of language problems

    • Voting


    After the meeting


    • Making the minutes

    • Following up the meeting


    Special types of meetings


    • Meetings with customers

    • Negotiations

    • Briefing and brainstorming

    • Jours fixes and kick-offs

    • Telephone conferences

    • Literature


    Teil 5: Negotiations in English

    Negotiating skills


    • Preparation and planning

    • Getting acquainted

    • Opening phase

    • Main phase

    • Agreement phase

    • Asking questions

    • The art of listening

    • When things get tough

    • Tables, graphs or charts

    • Telephone negotiating


    Cross-cultural negotiations


    • Relation orientation

    • Sociolinguistic influences

    • Negotiating internationally

    • Local negotiation techniques

    • Strategic negotiating framework


    Country-specific negotiating


    • Introduction

    • China

    • Czech Republic

    • France

    • India

    • Italy

    • Japan

    • Netherlands

    • Poland

    • Russia

    • Spain

    • United Kingdom

    • United States

    • Cross-cultural differences

    • Practical reference


    Teil 6: False Friends in Business English

    False friends for beginners


    • Different types of false friends

    • Degrees of confusion

    • Applying for a job

    • Your CV

    • The interview


    False friends in business communication


    • On the telephone

    • In e-mails

    • In letters

    • In meetings

    • Making presentations

    • Negotiating


    False friends on a business trip


    • At the airport

    • At a restaurant

    • When shopping

    • Small talk


    False friends in different departments


    • Human resources

    • Logistics

    • Finance and accounting

    • Sales and marketing

    • Production


    Useful false friends to know


    • Internet resources


    Teil 7: Appendix

    Practical Reference


    • Linguistic Characteristics

    • Linguistic Differences: UK-USA

    • English around the world

    • Tables and Overviews

    • Electronic Guidelines on Internet




    False friends game

     

    Die Autoren



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