Art of the Deal

Contemporary Art in a Global Financial Market

Art today is defined by its relationship to money as never before. Prices of living artists' works have been driven to unprecedented heights, conventional boundaries within the art world have collapsed, and artists now think ever more strategically about how to advance their careers. Artists no longer simply make art, but package, sell, and brand it. Noah Horowitz exposes the inner workings of the contemporary art market, explaining how this unique economy came to be, how it works, and where it's headed. He takes a unique look at the globalization of the art world and the changing face of the business, offering the clearest analysis yet of how investors speculate in the market and how emerging art forms such as video and installation have been drawn into the commercial sphere. By carefully examining these developments against the backdrop of the deflation of the contemporary art bubble in 2008, Art of the Deal is a must-read book that demystifies collecting and investing in today's art market.

Portrait
Noah Horowitz holds a PhD in art history from the Courtauld Institute of Art, London. He currently lives in New York, where he is a member of the faculty of the Sotheby's Institute of Art and executive director of The Armory Show.
Zitat
"Art of the Deal is a crucial book on art and finance."--Blake Gopnik, Daily Beast
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Einband Taschenbuch
Seitenzahl 400
Erscheinungsdatum 01.10.2014
Sprache Englisch
ISBN 978-0-691-15788-7
Verlag Princeton Univers. Press
Maße (L/B/H) 23,3/15,6/2,5 cm
Gewicht 781 g
Abbildungen 40 illustrations
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