Nutzen Sie unsere Filialabholung und erhalten Sie diesen Artikel versandkostenfrei in Ihrer Filiale!

Art of the Start 2.0

The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 is Guy Kawasaki's classic bestselling guide to launching and making your new product, service or idea a success.
This new edition has been expanded to reflect the seismic changes in business over the last decade, in which once-invulnerable market leaders have struggled and many of the basics of getting established have become easier, cheaper and more democratic.
Today, business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. Cloud computing makes basic infrastructure affordable for almost any new venture.
The Art of the Start 2.0 will show you how to effectively deploy all these new tools. And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.
Whether you're an aspiring entrepreneur, own a business, or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start.
' The Art of the Start 2.0 is the ultimate entrepreneurship handbook. Kawasaki's generous wisdom, tips, and humour reflect his successes and failures. We can all benefit from his insights' Arianna Huffington, president and editor in chief, Huffington Post
'A successful entrepreneur requires three things: a garage, an idea, and this book - Guy's irrepressible guide to the raw essentials of life in a young company' Michael Moritz, Sequoia Capita
Guy Kawasaki is the chief evangelist of Canva (an online design service) and an executive fellow of the Haas School of Business at U.C. Berkeley. Previously, he was the chief evangelist of Apple and special adviser to the CEO of the Motorola business unit of Google. His many acclaimed books include The Art of Social Media and Enchantment .
Rezension
The Art of the Start 2.0 is the ultimate entrepreneurship handbook. Kawasaki's generous wisdom, tips, and humour reflect his successes and failures. We can all benefit from his insights Arianna Huffington, president and editor in chief, Huffington Post
Portrait
Guy Kawasaki is the former Chief Evangelist of Apple and cofounder of Alltop.com. He is the author of several books.
… weiterlesen
In den Warenkorb
Filialabholung

Versandkostenfrei

Beschreibung

Produktdetails


Einband Taschenbuch
Seitenzahl 336
Erscheinungsdatum 05.03.2015
Sprache Englisch
ISBN 978-0-241-18726-5
Reihe Portfolio
Verlag Penguin Books Ltd
Maße (L/B/H) 200/128/24 mm
Gewicht 238
Buch (Taschenbuch, Englisch)
9,99
inkl. gesetzl. MwSt.
Sofort lieferbar
Versandkostenfrei
In den Warenkorb
Filialabholung

Versandkostenfrei

Andere Kunden interessierten sich auch für

  • 29720887
    Business Model You
    von Yves Pigneur
    Buch (Taschenbuch)
    25,99
  • 29862330
    The Lean Startup
    von Eric Ries
    Buch (Taschenbuch)
    13,99
  • 15751693
    Nudge
    von Cass R. Sunstein
    Buch (Taschenbuch)
    7,99
  • 22861041
    Reality Check
    von Guy Kawasaki
    Buch (Taschenbuch)
    12,99
  • 44042107
    Elon Musk
    von Ashlee Vance
    Buch (Taschenbuch)
    5,99
  • 47815429
    Rich Dad Poor Dad. 20th Anniversary Edition
    von Robert T. Kiyosaki
    Buch (Taschenbuch)
    7,99
  • 31129738
    Thinking, Fast and Slow
    von Daniel Kahneman
    Buch (Taschenbuch)
    11,99
  • 46578212
    Machine, Platform, Crowd
    von Andrew Mcafee
    Buch (gebundene Ausgabe)
    19,99
  • 40652937
    Money Master the Game
    von Tony Robbins
    Buch (Taschenbuch)
    9,99
  • 50257416
    Unshakeable
    von Tony Robbins
    Buch (Taschenbuch)
    11,99
  • 46122525
    The Official Guide to the GMAT Review 2017 Bundle + Question Bank + Video
    von GMAC
    Buch (Set mit diversen Artikeln)
    59,99
  • 38295574
    Essentialism
    von Greg McKeown
    Buch (Taschenbuch)
    11,99
  • 44675584
    Everybody Lies
    von Seth Stephens-Davidowitz
    Buch (gebundene Ausgabe)
    12,99
  • 22861025
    Start with Why
    von Simon Sinek
    Buch (Taschenbuch)
    11,99
  • 32964238
    Why Nations Fail
    von James A. Robinson
    Buch (Taschenbuch)
    9,99
  • 18958611
    Predictably Irrational
    von Dan Ariely
    Buch (Taschenbuch)
    5,99
  • 6310754
    The Effective Executive
    von Peter F. Drucker
    Buch (Taschenbuch)
    12,99
  • 39655247
    Hooked
    von Nir Eyal
    Buch (gebundene Ausgabe)
    11,99
  • 42165490
    #Girlboss
    von Sophia Amoruso
    (1)
    Buch (Taschenbuch)
    5,99
  • 43990748
    Sprint
    von Brad Kowitz
    Buch (Taschenbuch)
    12,99

Kundenbewertungen


Es wurden noch keine Bewertungen geschrieben.

Wird oft zusammen gekauft

Art of the Start 2.0

Art of the Start 2.0

von Guy Kawasaki

Buch (Taschenbuch, Englisch)
9,99
+
=
Zero to One

Zero to One

von Blake Masters

Buch (Taschenbuch)
8,99
+
=

für

18,98

inkl. gesetzl. MwSt.

Alle kaufen