Application Videos in the Recruiting Process Should Organizations Consider Applicants' Aversion to this Application Trend?
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Sprache:Englisch
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Erscheinungsdatum
16.07.2019
Verlag
GRINSeitenzahl
40 (Printausgabe)
Dateigröße
3127 KB
Auflage
1. Auflage
Sprache
Englisch
EAN
9783668982314
Seminar paper from the year 2018 in the subject Leadership and Human Resources - Recruiting, grade: 1,0, Technical University of Munich (Chair of Corporate Management), language: English, abstract: New forms of applications are emerging with the introduction of image-based communication
in the application process. The trend of application videos hast the potential to reduce costs and
risks for organizations among other considerable opportunities, but this application type has not
been popularly implemented by organizations in their recruiting processes yet. However, there
is practically no scientific research on the use of these videos and whether (and to what degree)
applicants accept this application trend. For this term paper, applicants' aversion to application
videos and potentially related constructs are empirically examined via an online survey with a
sample of students from all over Germany. Results show relatively high aversion to application
videos among the participants but there are differences depending on the students' fields of
study. Correlation analysis reveals a weak negative correlation between video technology ac-
ceptance and aversion to application videos. Furthermore, aversion to application videos is
positively correlated with participants' risk aversion whereas no significant correlation with job
application experience was be found. This term paper emphasizes that applicants' aversion to
application videos is substantial and should therefore be carefully considered in the adoption
of this trend. It represents continuation of research on e-selection solutions and builds a sound
starting point for future research on application videos.
in the application process. The trend of application videos hast the potential to reduce costs and
risks for organizations among other considerable opportunities, but this application type has not
been popularly implemented by organizations in their recruiting processes yet. However, there
is practically no scientific research on the use of these videos and whether (and to what degree)
applicants accept this application trend. For this term paper, applicants' aversion to application
videos and potentially related constructs are empirically examined via an online survey with a
sample of students from all over Germany. Results show relatively high aversion to application
videos among the participants but there are differences depending on the students' fields of
study. Correlation analysis reveals a weak negative correlation between video technology ac-
ceptance and aversion to application videos. Furthermore, aversion to application videos is
positively correlated with participants' risk aversion whereas no significant correlation with job
application experience was be found. This term paper emphasizes that applicants' aversion to
application videos is substantial and should therefore be carefully considered in the adoption
of this trend. It represents continuation of research on e-selection solutions and builds a sound
starting point for future research on application videos.
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