Silverman, D: Interpreting Qualitative Data

There is no better book for teaching qualitative research.  It is also a great start point for researchers considering what might be involved in using different qualitative methods and situating them in a broader context.  For Silverman qualitative research is about quality and rigor and his mission is to improve both.  It is extremely clearly written and free of qualitative jargon; while not shy of theory it shows how it can support design and analysis.  The new edition builds effectively on the platform of the previous editions and sets the standard for writing about qualitative research.  Jonathan Potter