THE ART OF DIGITAL TRANSFORMATION A Professional Guide for Digital Transformation Managers, Consultants, and Enterprise Leaders
-
- Englisch ausgewählt
26,99 €
inkl. gesetzl. MwSt.,
Beschreibung
Produktdetails
Einband
Taschenbuch
Erscheinungsdatum
19.05.2026
Herausgeber
QwenVerlag
Independently PublishedSeitenzahl
676
Maße (L/B/H)
22,9/15,2/3,5 cm
Gewicht
891 g
Sprache
Englisch
EAN
9798197323712
The State of Digital Transformation in 2026
We stand at a critical inflection point in the history of business technology. By 2026, digital transformation is no longer a competitive advantage; it is a baseline requirement for survival. Yet, despite decades of technological advancement, failure rates remain stubbornly high. Industry research suggests that nearly 70% of digital transformation initiatives fail to meet their stated objectives .
Why does transformation fail? Our research across six countries and hundreds of organizations reveals five root causes:
- Strategy-Execution Gap: Organizations develop ambitious strategies but lack execution discipline .
- Value Measurement Failure: Benefits are not defined, tracked, or realized .
- Change Resistance: People and culture transformation is underestimated .
- Technology-First Approach: Solutions are selected before problems are understood .
- Governance Weakness: Decision rights and accountability are unclear .
This book was written to close these gaps. It is designed for:
- Digital Transformation Managers who must justify investment and prove value.
- Consultants who must guide clients through uncertainty.
- Enterprise Architects who must align technology with business strategy.
- SME Leaders who need to compete with digital natives without enterprise budgets.
- Government Officials who must deliver public value through digital services.
What Makes This Book Different
1. Evidence-Based Approach
Every recommendation is grounded in recognized international standards (ISO, TOGAF, NIST), academic research, and documented success stories. We do not rely on anecdotes or vendor hype.
2. Execution-Focused
Each chapter includes step-by-step execution guides, checklists, and templates ready for immediate use. This is a working manual, not just theory.
3. Global Perspective
We include detailed case studies from six leading digital transformation nations: Saudi Arabia, Singapore, China, Estonia, UAE, and Denmark. Each offers unique lessons applicable worldwide.
4. AI Integration
In 2026, AI is not a separate initiative; it is the backbone of enterprise architecture . We provide comprehensive governance frameworks for responsible AI adoption.
5. Value Realization Focus
Transformation without value is merely change. We provide comprehensive frameworks for measuring, tracking, and proving business impact.
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