How to Write a Research Proposal (The Insights Tea Market Research Project Guidebook) The Insights Tea Market Research Project Guidebook, #1
-
- Einzelkauf Download ausgewählt
-
Sprache:Englisch
2,99 €
inkl. gesetzl. MwSt.Beschreibung
Produktdetails
Format
ePUB
Kopierschutz
Ja
Family Sharing
Ja
Text-to-Speech
Ja
Erscheinungsdatum
15.10.2026
Verlag
Kavita Rekha JainSeitenzahl
(Printausgabe)
Dateigröße
4464 KB
Sprache
Englisch
EAN
9798237567182
Starting out in research? in the right place. This book is for:
• Students preparing for assignments, live projects and internships.
• New researchers learning how a project works from beginning to end.
• Early-career professionals who want to connect research tasks with business decisions.
You'll learn how to understand a brief, prepare a proposal, develop a questionnaire, plan outputs, examine data and communicate findings.
Everyone has a first research project. The first brief that feels a little vague. The first questionnaire that keeps getting longer. The first excel spreadsheet that makes you wonder where to begin. This book is for those moments.
I wanted to create a companion that makes the research process easier to understand and easier to put into practice. You will follow a researcher and her team as they ask questions, make choices, work through a case and turn evidence into something useful for a client.
You don't need previous project experience. You do need to stay curious, think and keep asking how this will help your work.
This is a practical introduction; specialist methods and advanced statistical techniques need further study.
A quantitative market research project unfolds in 10 stages, from understanding the brief and preparing a proposal to developing a questionnaire, planning outputs, examining data, and communicating findings.
This book, the first (How to write a Research Proposal?) in a three-book series (The Insights Tea; Market Research Project Guidebook), guides you through the first two stages: understanding the brief and preparing a research proposal. Together, they lay the foundation for a focused, well-planned study.
The remaining eight stages will be covered in the next two books, coming soon.
I suggest read this book as a journey.
Watch the case develop in "Our Case Study in Action" pages
Bring your own questions as you read, consider: "How would this apply to my assignment, client or category?"
Noch keine Bewertungen vorhanden
Verfassen Sie die erste Bewertung zu diesem Artikel
Helfen Sie anderen Kundinnen und Kunden durch Ihre Meinung.
Kurze Frage zu unserer Seite
Vielen Dank für Ihr Feedback
Wir nutzen Ihr Feedback, um unsere Produktseiten zu verbessern. Bitte haben Sie Verständnis, dass wir Ihnen keine Rückmeldung geben können. Falls Sie Kontakt mit uns aufnehmen möchten, können Sie sich aber gerne an unseren Kund*innenservice wenden.
zum Kundenservice