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Produktbild: Lead Market India
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Lead Market India Key Elements and Corporate Perspectives for Frugal Innovations

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Beschreibung

Produktdetails

Einband

Gebundene Ausgabe

Erscheinungsdatum

15.12.2016

Abbildungen

XI, 254 p. 54 illus.

Herausgeber

Cornelius Herstatt + weitere

Verlag

Springer

Seitenzahl

254

Maße (L/B/H)

24,1/16/2,1 cm

Gewicht

571 g

Auflage

1st ed. 2017

Sprache

Englisch

ISBN

978-3-319-46390-2

Beschreibung

Portrait


Cornelius Herstatt is professor of Innovation Management and Director of the Institute for Technology and Innovation Management of Hamburg University of Technology (TUHH). His research focuses on lead user and open innovation in global contexts. His recent work involves combining elements of this research with the investigation of lead markets. He has also been doing extensive research on Innovation Management practices in India and Japan. He holds a guest professorship with Tohoku-University in Sendai and is co-founder of the European Institute for Technology and Innovation Management (EITIM). Prof. Herstatt is a research alumni/fellow of the East-West Centre (Honolulu), JSPS (Japanese Society for promoting Science) and Templeton College in Oxford (UK). He is a founding member of the Center for Frugal Innovation at TUHH and member of its Board of Management.






Rajnish Tiwari is Senior Research Fellow and Program Leader at Institute for Technology and Innovation Management of Hamburg University of Technology (TUHH), where he leads the research program on "Global Innovation". He is one of the founding members of Center for Frugal Innovation and part of its Board of Management. Additionally, he advises Germany's Federal Ministry of Education and Research (BMBF) on “new global innovation paths” in his capacity as a member of the ITA Advisory Circle. He has worked upon extending the theory of lead markets to emerging economies. His current research is primarily focused on “affordable green excellence” that fulfills high quality standards and is responsible in its social and environmental impact. He leads the German-Indian Round Table (GIRT) in Hamburg  and is a member of its Advisory Board of the German-Indian Society.

Produktdetails

Einband

Gebundene Ausgabe

Erscheinungsdatum

15.12.2016

Abbildungen

XI, 254 p. 54 illus.

Herausgeber

Verlag

Springer

Seitenzahl

254

Maße (L/B/H)

24,1/16/2,1 cm

Gewicht

571 g

Auflage

1st ed. 2017

Sprache

Englisch

ISBN

978-3-319-46390-2

Herstelleradresse

Springer-Verlag KG
Sachsenplatz 4-6
1201 Wien
AT

Email: ProductSafety@springernature.com

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  • Produktbild: Lead Market India

  • Chapter 1 India’s Emergence as a Lead Market for Frugal Innovations: An Introduction to the Theme and to the Contributed Volume.- Chapter 2 Frugal Innovation: An Assessment of Scholarly Discourse, Trends and Potential Societal Implications.- Chapter 3 Frugality in Indian Context: What Makes India a Lead Market for Affordable Excellence?.- Chapter 4 Emerging Patterns of Grassroots Innovations: Results of a Conceptual Study Based on Selected Cases from India.- Chapter 5 Consumer Innovation in the poor versus rich world – Some Differences and Similarities.- Chapter 6 Lessons from low-cost healthcare innovations for the Base-of the Pyramid markets: How incumbents can systematically create disruptive innovations.- Chapter 7 Developing Frugal Innovations with Inventive Analogies: Preliminary Evidence from Innovations in India.- Chapter 8 Made in India for the World: An Empirical Investigation into Novelty and Nature of Innovations.- Chapter 9 India’s Electronic Voting Machines: Social Construction of a Controversy Surrounding a Frugal Innovation.- Chapter 10 Renewable Energy in India: Policies, Trends and Foreign Direct Investments in Research and Development.- Chapter 11 Commercial Vehicle Industry in India: An Investigation of the Innovation and Business Trends (2000-2015).