Inventing the Almost Impossible Creating, Teaching, Funding, and Leading Radical Innovation

Tamara Carleton,
PhD, is is an international expert in radical innovation. She is the CEO of Innovation Leadership Group, teaches at several top-ranked business schools and technical universities around the world, and is the lead author of
Building Moonshots: 50+ Ways to Turn Radical Ideas into Reality
and the
Playbook for Strategic Foresight and Innovation
, which has been used by hundreds of teams to be more innovative.

Shaun West 
gained a PhD from Imperial College in London, Shaun worked for over 25 years in several businesses related to industrial services. He started his industrial career with AEA Technology before moving to National Power, where he developed and sold services to external businesses. After an MBA at HEC (Paris), he moved to GE Energy Services, modeling and negotiating long-term service agreements. At Sulzer, he drafted the strategy that led to the service division tripling in size over ten years and executed part of the strategy by acquiring a 220M CHF service business. Now at the Lucerne University of Applied Sciences and Arts, he is the Professor of Product-Service System Innovation. He focuses his research on supporting industrial firms to develop and deliver new services and service-friendly business models. He is passionate with exploring complex systems to understand the problems better and to build better solutions faster. He is a member of the advisory board for ASAP Service Management Forum and a member of the Swiss Alliance of Data-Intensives Services. Shaun lives close to Zurich with his wife and two children. He climbs, skis and runs.

William Cockayne,
PhD, is a techno-optimistic leader with a passion for transforming science fiction into reality. For twenty years, he taught students at Stanford University how teams imagine, invent, and ship the future. Cockayne has been at the forefront of emerging technologies for decades, notably virtual reality. He founded and ran an early VR sites list in the mid-1990s and was part of a ground-breaking, DARPA-funded biomedical research program at the US Naval Postgraduate School. He has founded multiple startups, directed Kodak’s venture incubator in Silicon Valley, was a researcher at the Mercedes-Benz R&D center in North America, and worked as an engineer at Apple in his early days.